Before you build a website… plan it!!! This will save you time and frustration as well as help you build a website that not only attracts your ideal client, but converts them into leads and customers. It’s kind of like building a house, you would never just start building a house without a blueprint. So […]
A lead magnet is something of value, targeted to your niche, you give away in exchange for an email address. 5 steps to create a lead magnet for coaching businesses.
You need a competitive edge! Something that helps you stand out from everyone else, that sets you apart from all the other coaches out there. What is it that you do that everyone else doesn’t? Or what do you do differently than everyone else that will help your clients?
Learn the difference between an audience, niche and ideal customer avatar (ICA) and how they all work together. Define your niche using your specific audience. and understand what an ICA is for.