Most of the time when someone lands on your website, the person lands on your homepage. It is by far the highest visited page on your site. So make sure it counts! There are a few basic principles for website homepages that if followed will result in higher conversions and a homepage that actually works […]
Your business needs a website that looks professional and also converts! Find out 6 simple strategies for a GREAT website!
“I have a Facebook page, Instagram page and LinkedIn profile… why do I need a website?” If you have ever thought this, you’re not alone. So, what are some reasons you need a website? In today’s world where social media is ever-present, it can be tempting to think that is all you need. Because really, […]
Your website is the face of your business online. It tells people who you are and how you help them. It’s often how someone gets to know you and decides if they want to work with you. It’s the place people go to “check you out” when you tell them about your business and they […]
When you’re just starting your business, sometimes it’s the little things you just can’t seem figure out! Like–how do I get paid! How do I invoice clients so they can pay me with a credit or debit card? The simple answer is to set up business Paypal and Stripe accounts. Note: every credit card processing […]
The words “website” and “landing page” do not mean the same thing. Learn the difference between a website and a landing page, and why you need BOTH.
Before you build a website… plan it!!! This will save you time and frustration as well as help you build a website that not only attracts your ideal client, but converts them into leads and customers. It’s kind of like building a house, you would never just start building a house without a blueprint. So […]
A lead magnet is something of value, targeted to your niche, you give away in exchange for an email address. 5 steps to create a lead magnet for coaching businesses.
You need a competitive edge! Something that helps you stand out from everyone else, that sets you apart from all the other coaches out there. What is it that you do that everyone else doesn’t? Or what do you do differently than everyone else that will help your clients?
Learn the difference between an audience, niche and ideal customer avatar (ICA) and how they all work together. Define your niche using your specific audience. and understand what an ICA is for.